Monday, 2 May 2011

evaluation question 3

What kind of media institution might distribute your media product and why?

Throughout this module i have discovered and researched different film institutions, both smaller low budget independant film companies and also the high budget famous film companies. examples of these instituitions include; Coffee Films, an independant company that focuses on short length films, Universal, one of the most famous high budget film insituitions that fund feature length, box office films etc.

cflogonews.jpgCoffee Films  
Coffee films was first set up in 1996 in which it erected from the foundation of previously existing company The Naked Pony Theatre Company. TNPTC was originally based in South East England which spent three years producing a series of innovative and acclaimed productions, from European and English classics such as Woyzeck (Georg Buchner), King Lear (William Shakespeare), and La Ronde (Arthur Schnitzler), to their original work Titanic (devised by school children under the supervision of the company). their casts were often minimal, pieces which included a devised set of 200 people was narrowed down to just 4 actors. As well as this, at the same time technical director Steve Piper produced the 4 minute short Televisual Man with friend Dave Smith under the company name Mr. Spambapstic Films. Mr. Spambapstic Films was another company in which Coffee Films expanded from. since 1998 the main focus of the Coffee Films team consisted of film shorts, animated sequences and documentaries. Progression was continuous through the 2000s, ideas of shooting feature length films with no budget was an optimistic goal of theirs. Having little money and connections meant Coffee films were unable to produce box office hits but they believed that huge budgets were unnecessary and that hard work and determination was the key to a satisfying film. Coffee films became famous for their documentaries especially that of "The last of the Scottish Wildcats", short films were also a big hit but Coffee films is a Britsh independant film company so views only really ever branched into Europe at best.

below is a list of some productions by Coffee films:
  • Last of the Scottish Wildcats (documentary)
  • Under Same Sky (music video)
  • A Plaster, A Paper and A Cheese & Pickle Sandwich (short film)
  • Jake Stigers: Out of Idaho (documentary)
  • 3 (short film)
  • How To Disappear Completely (short film)
  • Televisual Man (short film)

below is an example of a Coffee Films production. It shows the entire length of the short film "3". the film is only 3 minutes long and cost nothing, this is very similar to our product.
 



3 (short indie thriller film) by coffeefilms

imgres.jpeg
Universal Universal was founded by Carl Laemmle in 1912. He began his investment in 1905 when he bought into nickolodeons. In 1908 he bought into the Yankee Film Company which quiclky evolved into the Independant Moving Pictures (IMP) Company. laemmle had a great success when deciding to name the stars in his films, it bought many customers to his theatres. In 1912 Laemmle merged IMP with another eight smaller companies from the universal film manufacturing company, this is where the word universal made its first appearence. Laemmle and other colleagues partnered Mark Sennett for the highly succesful Keystone Film Company. In 1925 Universal Pictures Company inc. was born. In 2004, the controlling stake in the company was sold by Vivendi Universal to General Electric, parent of NBC. this is where Universal are able to obtain their funding and marketing and is why they are sunsequent to box office hits.

    • Leap Year
    • The Wolfman
    • Kick-Ass
    • Green Zone
    • Repo Men
    • Robin Hood
    • MacGruber
    • Get Him to the Greek
    • Despicable Me
    • Charlie St. Cloud
    • Scott Pilgrim vs. the World
    • Nanny McPhee Returns
    • Devil
    • Skyline
    • Little Fockers
    • 4.3.2.1



The clip above is the trailer to Fast and Furious 5, this is a box office hit and my reasons for only showing the trailer is that unlike Coffee films, Universal make feature length films so it would be against copyright law to broadcast a full length film.

Our product is only an opening to a film, the length of it is in the 2 minute mark so it may be classed as a film short. As well as this our budget cost nothing so we also fit the criteria of low budgeting usually preferred by Coffee Films. if we had the funding and equipment to create a box office hit then the original plot to the rest of our film opening may have been more suited for universal, but because of the length and annual cost it is most likely one to be distributed by an independent company like Coffee Films.

Our film is a short film and would not be distributed by universal and would be distributed by much smaller companies. A distribution company is a company that distributes a media product by either putting it online to be paid for download or sold as a dvd or put into cinemas.

An example of a distribution company that might distribute our product would be shortsinternational.com:

This company has a relationship with itunes and would therefore be able to connect to their large userbase and therefore get the film distributed very widely. Also they have offices in america and france therefore they will be able to branch to other countries too. When submitting a film you are asked if you are submitting a student film and which school you are from this shows that student films are acceptable therefore showing we could distribute via this website.

A second example would be tri7entertainment.com:



This company distributes short films between 5 and 30 minutes which would be good for us as our final film would be inside this range. They also distribute feature length films which is about 85 mins + which is good if our final film ended up being that long. Currently this company is not looking for any short films so we could not distribute using this website at the moment.

Our film is currently 2 minutes long and would not be accepted at many distribution websites as it is too short and it may have to be played in a film festival etc. Allthough when it is finished there are a lot more possibilities for distribution.